CP - Certificate Program Digital Marketing & Analytics

UPCOMING SESSIONS (Limited Availability)

Dates: Feb 2025

Duration: 3 Months

Format: Blended (LIVE Online + In Class)

Location: Virtual + iMET Global Campus

NOTE: The program fee covers tuition fee, Notes and Case materials

Degree Requirement Faculty How To Apply

IVY League

Curriculum

Corporate approved curriculum with IVY League delivery format

Not just any other
B-School

Backed up by a digital agency and a community of digital social media professionals. Giving iMET a unique edge with “Teach what we practice. And Practice what we teach

Helped

65+

Institutes

Trained

30k+

Students

Trained

1.5K+

Professionals

Nationalities Covered

Countries Represented:

Now...
learner’s can directly enrol for iMET’s qualifications

Cohorts

based Batches for
Effective Learning:

COHORT 02 (A)

Drop-outs/Career Change

Dropped out from CA/CS/CMA/CFA

COHORT 02 (B)

Drop-outs/Career Change

Not interested to do conventional PG including MBA/MCA/MS

COHORT 02 (C)

Drop-outs/Career Change

Not interested to give competitive government exams / UPSC anymore

COHORT 03

Graduates

Hotel Management | BBA/BCA with 1+ year of experience BTechs

COHORT 06

10+2 Pursuing Graduation, Schooling

Go Digital
Or Die

Technology

Tech Layoffs Impact At Least 8,000 Individuals In India In 2024 As Firms Cut Down Jobs To Reduce Costs

Layoffs.fyi, a real-time layoff tracker in the tech industry, found that the highest number of layoffs in the country came from Paytm which announced a job cut for at least 3,500 employees in June...

ABP News

Education

India's skill gap is stealing futures: How right education can tackle the job crisis

India's education system needs urgent reform to bridge the skills gap, which can help solve the unemployment issue....

India Today

Finance, Techonlogy

At Least 8,000 Lose Jobs as India's Startups, Big Tech Focus on Profits, AI

Across the world, over 1.30 lakh layoffs have taken place this year alone, including major ones among the Big Tech...

The Quint

Education

Find out how this B-School is shaping a bright future for its students

The placement cell at Jaipuria with their unflinching commitment and adaptive approach to new normal is all set for another excellent placement season. With over 55 new recruiters along with an existing 375 is racing to finish the placement ahead of time....

Hindustan Times

OVERVIEW: CP

The Certificate Program (CP) in Digital Performance Marketing, Analytics & AI Enablement is a foundational 3-month program tailored for those new to the field. It provides essential skills in digital marketing, analytics, and introductory AI applications. Ideal for beginners and professionals in transition, this course offers practical learning through projects and expert guidance, helping participants build a solid foundation in data-driven marketing and analysis.

Course Journey:

8-Weeks of Live Sessions

Engage in expert-led, interactive live classes covering core business concepts, strategies, and tools.

2 Live Projects(2 weeks)

Apply your learning through two real-world projects, designed to give hands-on experience in a practical setting.

4 weeks Internship(Optional)

Gain industry exposure through two internships totaling 4 weeks, helping you put theory into practice.

5 Specialisations:

Tailor your learning experience by choosing one specialisation based on your career goals (details below).

2 Guest Lectures:

Hear from industry leaders who will share their experiences, challenges, and insights into various business domains.

Flexible Learning Options:

LIVE Online/Offline/Hybrid classes with SAME FEE STRUCTURE!

Program

Outcomes

Technical Proficiency

Master foundational digital marketing tools and platforms, Develop operational-level digital marketing skills, Gain hands-on experience with industry-standard software, Build a versatile digital skill portfolio.

Career Preparation

Create job-ready professional profiles, Develop a comprehensive digital marketing portfolio, Understand global career opportunities in digital marketing, Prepare for both entry-level positions and international education pathways.

Practical Capabilities including AI

Content Creation and Management, Website Development, Graphic Design and Multimedia Production, Basic SEO and Digital Advertising Techniques, AI Tool Utilization and Integration.

Global Readiness

Understand international digital marketing standards, Develop skills aligned with global market requirements, Prepare application materials for foreign universities, Build intercultural digital communication skills.

Get ready for

“Most In-Demand”

Job Roles

Content Creation Roles

Social Media Content Creator
Junior Content Writer
Digital Content Assistant
Graphic Design Assistant

Digital Marketing Support Roles

Digital Marketing Intern
Social Media Coordinator
Junior SEO Specialist
Performance Marketing Assistant
Paid Ads Coordinator

Creative Operational Roles

Graphic Design Trainee
Video Content Assistant
WordPress Website Developer
Digital Asset Management Assistant

AI and Tech-Enabled Roles

AI Tools Assistant
Digital Marketing Technology Support
Junior Marketing Analytics Assistant
Chatbot Content Curator

Freelance and Gig Economy Opportunities

Freelance Content Creator
Digital Marketing Virtual Assistant
Social Media Management Freelancer
Graphic Design Contractor

Driven by
CAR Model

Career Prospects
and Placement

Internships | LIVE Assignments

10K+ per month Stipend

Placements for Students

1st year (3L+) 2nd year(5L+) 3rd year(8L+)

Lateral Placements for Working Professionals

Min 30% increment on present CTC

Key Highlights

6 Hours sessions in a week(2 days/3 days a week) : MWF/TTS/SS.

No written evaluation however live assignment and working internship based assessment.

360 Degree orientation - Operational areas of Digital Performance Marketing, Analytics & AI Enablement.

Sessions delivery by Practitioners as Professors(PaP).

3 High order virtual mentoring sessions by senior leaders.

Corporate approved curriculum.

Open for non-technical candidates.

Lifetime alumni status along with membership of iSoCIAL.

Placement Assistance/Part Time Job Options

Global Interface and Professional Acclimatization with a GuruPool of Industry Experts

Real-time CASE STUDIES/Internship Programs/Industrial Projects

Dedicated sessions on Creativity Quotients (CQ) building and Spirituality2Productivity for extraordinary professional success & good life.

iMET Global

Advantages

iMET Global is an emerging skill-building wing of Pradurbhav Foundation (a section 8 Not-for-Profit company) that works with social development as a key objective.

iMET is the only institute supported by its associated Digital Agency arm — Digitally Next and the world’s largest AI Enablement community-building initiative — iSoCIAL, aiming to reach 30K+ users and connections in Digital Media, AI Enablement, and Big Data.

iMET’s focus is to prepare its learners to work at Agency and Corporate Levels that cannot be easily achieved with standard certifications and online programs.

Since its soft launch, iMET has impacted the lives of more than 30K learners from various colleges, institutes, and corporates.

Hear From
Our Learners

Stefania Procida, Batch 2021 | Italy

"I would like to thank you for succeeding in conveying during your lectures the enthusiasm of learning new ways of communicating, but above all transporting us all into the fascinating changing world of digital and media. Your dedication and joy have been a great example and a great stimulus to our curiosity."

Shanu Goel, Batch 2022 | India

"It has been my rainbow experience at iMET Global, the learning was backed by relevant case studies and a hands-on approach at the intersection of Management and Digital Social media. Last but not least, my decision of not pursuing an old school MBA got positively validated each and every day at iMET."

Ritu Bora, Batch 2022 | Italy

"I thank iMET for putting in all the efforts to groom us and make us digital media professionals. It was a wonderful experience. The teachers and mentors are really helpful and helped me to improve my academic and interpersonal skills."

Catalina Aquistapace, Batch 2022 | Argentina

""Classes with Mr. Deepak are so worthwhile! He breaks things down in an understandable way, keeps it light and fun, and asks questions to promote faster learning. Highly recommend him to anyone interested in learning!"

Anjali Thomas Shrivastava, Batch 2021 | India

"The sessions kind of opened the perspective on how we need to be branding the organization and what we do. Many myths have been busted completely."

Archana Dutt, Batch 2021 | India

"I thought I knew what digital marketing before these sessions was like but there were a lot of misconceptions that got cleared. We thought it’s just social media but it’s far beyond social media."